Apartment Therapy: Alphonse Wiebelts' Modern Lombard Flat

Apartment Therapy: Alphonse Wiebelts' Modern Lombard Flat

Photography by Shane Sasaki, husband Hermann, bulldog Sparky, and Alphonse in their dining room.

Photography by Shane Sasaki, husband Hermann, bulldog Sparky, and Alphonse in their dining room.

A historical flat to interior effortlessness, Muse Beauty Pro co-founder Alphonse Wiebelt has mastered the art of sophisticated minimalism.

With bits of history mixed in with contemporary furniture, the space is a 10 out of 10 when it comes to #goals. Alphonse gave us the scoop on his pad and how his design eye plays deep into his passion for beauty.


My husband and I share our space with our bulldog, Sparky. When we met 15 years ago, we both had similar styles, mine was probably more modern and his more organic but over time our home's style now reflects us both. It's a mix of contemporary, comfort — so we think. It’s hard to put a label on it, we like clean lines & earthy elements mixed with mementos from our travels.

We were living in New York and had an opportunity to begin a business venture in San Francisco, so we needed to find some place fast. I remember trying to work with an agent and a friend said to use Craigslist - magically, it was almost the first place we looked at. When we first moved to San Francisco our biggest challenge was the size of our furniture, we had a very large and open loft in Brooklyn and very little furniture actually fit into the new place. So like many in the bay, we opted for a storage unit and a very sparsely furnished apartment. I remember my desk was our dining table with two large club chairs.
 

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I'm the creative director, makeup artist, product developer, and co-founder of MUSEBEAUTY.PRO. I love art with emotion and so I collect books that inspire me. Everything from fashion photography to art of all types — hence an overflowing library and stacks of books in every room. 

My Library is my favorite space for me to escape and create, I wish it was a little bigger and I could put up an easel and paint, but this is SF apartment living after all.
 

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I love art with emotion and so I collect books that inspire me. Everything from fashion photography to art of all types — hence an overflowing library and stacks of books in every room.
— Alphonse Wiebelt
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My desk was a cocktail table that Philippe Stark designed for the redesign of the Paramount Hotel in New York in 1990. I found it at a second-hand shop in the West Village and carried it home with a friend during a very windy rainstorm. All I kept thinking was "don’t drop it and there is wine at home — get there." It has traveled with us across country between New York & San Francisco many times. We always manage to find a spot in our home for it's use. From a dining table, foyer table, to desk.

It is easy to wish for another bedroom or a backyard, but we live in a great city in a great neighborhood. North Beach has a wonderful provençal vibe that is mixed between the traditional Italians bordering up to vibrant China Town. From small provision stores and bakeries to great restaurants with an easy walk downtown — it’s not so bad for city living.  

As told to Bob Cut Mag

 
All I kept thinking was “don’t drop it and there is wine at home — get there.
— Alphonse Wiebelt
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