Everlane Releases The Day Heel And We Want Them... BAD!
Everlane, an SF classic that knows no bounds, has done it again with their latest shoe installment: The Day Heel.
And of course, with a nearly 6,500 person waitlist, clearly the people are clamoring for it. Though not released yet to the online masses, the brand is also coming out with a mule and a ballet flat in tandem.
The Day Heel has been the works for more than a year: "Our focus was on creating the most comfortable heel you'll have in your closet while also maintaining a polished look," Everlane's footwear designer, Louise Sigvardt, told Refinery29. "We found a family-owned factory right outside of Florence that specializes in this attention to detail, and we worked very closely with them for months to perfect the comfort and details of the shoe."There's an elastic back, intended to eliminate that annoying, painful process of breaking in a stiff new pair, plus a cushioned footbed "which feels like memory foam for your feet," Sigvardt explained.
Even though I'm a male, the fact that their sizing's run up into the 11's is seriously refreshing for those who don't acclimate themselves to a gendered shoe. We see you Everlane.
// The Day Heel, which will run you $145, is out today; the Day Mule ($120) and Day Ballet ($125) will be available on April 13th; each style is available in a handful of neutrals, plus a bright crimson hue. You can get on the waitlist, here.