The Summer Of Love Makes Its Way To The de Young
San Francisco is no stranger to free love and mind-blowing art, this exhilarating exhibition of iconic rock posters, photographs, interactive music and light shows, costumes and textiles, ephemera, and avant-garde films at the de Young will make you relive your time feeling that genuine spirit.
“The 1967 Summer of Love was a defining moment in San Francisco’s history,” states Max Hollein, Director and CEO of the Fine Arts Museums of San Francisco. “With the de Young’s proximity to the Haight-Ashbury district, our exhibition will be the cornerstone of a city-wide celebration. The work created during this period remains a significant legacy and we are uniquely positioned to present this story in all of its controversial glory.”
Haight Ashbury, known for the birth of the free spirit movement and contributing to the fire of some of America's classic artists, in the mid-1960s, artists, activists, writers, and musicians converged on Haight and Ashbury with hopes of creating a new social paradigm. By 1967, the neighborhood would attract as many as 100,000 young people from all over the nation. The neighborhood became ground zero for their activities, and nearby Golden Gate Park their playground.
Local bands such as Jefferson Airplane and the Grateful Dead were the progenitors of what would become known as the “San Francisco Sound,” music that found its visual counterpart in creative industries that sprang up throughout the region. Summer of Love commemorates an “only in San Francisco” social and aesthetic movement that will leave the museum's visitors more in the know. The past never has to be the past.
Check out some of the pieces below to get an idea of what to expect. Peace and love, man!
// de Young, 50 Hagiwara Tea Garden Dr, GG Park, deyoung.famsf.org